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Tuesday, July 26 • 3:45pm - 5:00pm
Informing Design Sprints with User Research (Timothy Boyd) Popular

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Abstract:
Design sprints are a tremendously useful process for solving specific product problems through design, prototyping, and validation with real users. But if you don't bring the right research to the table and involve team members effectively you're missing out on opportunities to align your team and ensure the results of your sprint can be integrated into your product development process.
What kind of research do you share with the team? How is it presented and bubbled up each step of the way? What do you do when your users don't show up?
This talk will present proven methods for informing the design sprint with research, conducting new & effective research during the sprint process, and using the week to build empathy for users with your team, from product managers to engineers to designers and beyond.
Learning Outcomes:
  • Learn what types of research you need to bring in for a successful design sprint.
  • Learn effective techniques for framing the conversation in terms of user needs to get the team aligned during unpacking.
  • Learn who should own research throughout a sprint and how to resource for this.
  • Learn how you can turn a design sprint into an opportunity to create more empathy, building the research focus and competency of your organization.


Speakers
avatar for Timothy Boyd

Timothy Boyd

FanDuel



Tuesday July 26, 2016 3:45pm - 5:00pm
Hanover C